Do the right thing

Starts at Home Day 2025 – putting support into action

Rooftop Communications Team
August 29, 2025

We’re proud to support Starts at Home Day today, 29 August 2025, and unite with organisations across the country to show how supported housing changes lives every day and call for action from decision-makers to find practical solutions to the sector’s crisis.

At Rooftop Housing Group, our values ‘we work together, we make things better and we do the right thing’ guide how we deliver our services. On this Starts at Home Day, we’re highlighting how these values translate into action for our customers.

Case study: coordinated support that starts at home
In Evesham, one of our Neighbourhood Housing Officers (NHO) supported a customer and her daughter living in a heavily hoarded two-bedroom home. We had previously obtained an injunction to carry out the legally required five-year electrical safety check and to help the customer prepare and complete paperwork, and even assisted in physically clearing the property.
Recognising wider risks, the NHO made a safeguarding referral, resulting in social services arranging three daily carer visits and a care plan to support the customer, who attends dialysis three times a week.
A successful management move application followed, led to her being offered a new home in one of our housing with care schemes, which she accepted. The customer moved into her new home in April.
At the same time, the NHO worked closely with Wychavon’s housing team to support the customer’s daughter, submitting paperwork for a homelessness application and sourcing her a garage to store belongings temporarily.

Real stories like this show how important stable, supported housing is. In fact, recent research shows that the supported housing sector is in crisis: without investment in supported housing, NHS hospital beds would face 110,000 more days of delayed discharge, and 41,000 more people would face homelessness.

Supported housing isn’t just for individuals, but for communities and public services.

On Starts at Homes Day 2025, we stand with our customers to show that everything meaningful starts at home. We also ask the government to commit to long-term, sustainable funding for support services in supported homes.

#StartsAtHome #SaveOurSupportedHousing

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Rooftop Communications Team
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